Push Image Marketing · Industrial PIM · Rev 2.4

PIM-01Master catalog for industrial manufacturers

One master industrial
product catalog.

No more scattered spec PDFs, distributor sites running last year's torque figures, missing CAD and expired certificates. Every website, dealer, salesperson and customer reads from the same approved record.

Demo workspace: Apex Assembly Tools · 30+ SKUs · live data

apex-assembly / AX-300.family

Variants

6

Documents

9

Completeness

92%

VariantTorqueVoltageScore
AX-300-18V-A0.5–5.0 Nm18 V100%
AX-300-18V-E0.5–5.0 Nm18 V ESD100%
AX-300-12V-A0.3–3.0 Nm12 V80%
AX-300-18V-H2.0–12 Nm18 V80%
Specifications92%
Documents & CAD74%
Product family AX-300 — completeness, variants and technical attributes
Master record
1
Industry sectors
8
Attribute types
40+
Channel types
3

01Problem / solution

Industrial product data breaks in predictable places

Manufacturers rarely have a data problem in one system. They have the same product described four different ways in four systems, and a sales team that trusts none of them.

Failure 01

Specs live in five places

Torque ranges in an engineering spreadsheet, copy in a CMS, prices in the ERP, photos on a shared drive.

Resolved

One master record per SKU

Typed attributes with units — 0.5–5.0 Nm, 1/4" hex, 18 V — owned in one place and referenced everywhere else.

Failure 02

Distributors publish stale data

Dealers rebuild your catalog by hand. Superseded torque figures and dead SKUs stay online for years.

Resolved

Distributor portal with live data

Dealers log in and see only their brands, categories and pricing tier — always the current approved record.

Failure 03

CAD and certificates go missing

STEP files, declarations of conformity and calibration certificates arrive by email, months out of date.

Resolved

Controlled documents with expiry

Upload once, link to every product and family, version it, and get alerted before a certificate expires.

Failure 04

Variants multiply out of control

One tool family becomes forty SKUs across voltage, drive size, torque band and ESD rating.

Resolved

Family and variant matrix

Define the family once, generate variants along typed axes, and keep shared data consistent across all of them.

Failure 05

Every channel needs a different format

WooCommerce wants one field set, the dealer sheet another, the sales export a third.

Resolved

Channel publishing with mapping

Per-channel field mapping, approval gates before anything ships, and a sync log for every push.

02Inside the platform

A working catalog, not a slide deck

Every screen below is a real surface in the application: the variant matrix, the attribute editor, the grounded AI assistant and the dealer view.

family.matrix
VariantTorqueVoltageStatus
AX-300-18V-A0.5–5.0 Nm18 VPublished
AX-300-18V-E0.5–5.0 Nm18 V ESDPublished
AX-300-12V-A0.3–3.0 Nm12 VApproved
AX-300-12V-E0.3–3.0 Nm12 V ESDIn review
AX-300-18V-H2.0–12 Nm18 VDraft
Variant matrix generated from a product family
attributes.editor

Torque range

Range · Nm

0.5 — 5.0

Drive size

Dropdown

1/4" hex

Voltage

Number · V

18

ESD safe

Boolean

True

Certifications

Multi-select

CE, UKCA, ISO 5393
Typed attribute editor with units and ranges
assistant.chat

Query

Show me all ESD cordless screwdrivers between 0.3 and 2 Nm.

Answer · 3 matches

  • AX-300-12V-E0.3–3.0 Nm · ESD
  • AX-150-IL-E0.3–1.8 Nm · ESD
  • AX-200-12V-E0.4–2.0 Nm · ESD

Sourced from approved records only · 3 citations

AI assistant answering a technical query with citations
portal.dealer
SKUDealer tierNet priceFiles
AX-300-18V-APremiumCA$612.00STEP · CoC
AX-200-12VPremiumCA$438.00Manual
TL-T2-CTRLPremiumCA$1,190.00STEP · Manual
BH-10-SETPremiumCA$96.50Sheet

Visibility: Apex brand · Assembly tools · Ontario territory

Distributor portal — scoped catalog and tier pricing

03Credibility

Built from real catalog work with industrial manufacturers

PIM Industrial comes out of Push Image Marketing's hands-on work cleaning up tool and component catalogs — reconciling ERP exports against spec sheets, rebuilding variant tables from PDF manuals, chasing down current declarations of conformity and getting dealer sites to stop republishing figures from three revisions ago.

Catalog cleanups

Torque, drive and voltage data normalised into typed attributes with units.

Document control

CAD, manuals and certificates consolidated with versions and expiry tracking.

Channel rollouts

Dealer portals and web channels fed from a single approved master record.

04Capabilities

Built for technical catalogs, not generic ecommerce

Ranged values with units, variant axes, controlled documents, dealer visibility rules and approval gates.

Workflow states
5
Field-level history
100%
Manual dealer updates
0
Local pricing
CA$

05Workflow

From engineering release to distributor download

  1. Step 01

    Import

    Bring SKUs in from ERP exports, CSV or Excel with saved column mappings and duplicate detection.

  2. Step 02

    Enrich

    Fill typed attributes, attach CAD and certificates, write channel-specific copy with AI support.

  3. Step 03

    Approve

    Route to a reviewer. Nothing reaches a channel until it passes the approval gate.

  4. Step 04

    Publish

    Send approved records to websites, the distributor portal and sales exports, and log every sync.

See it with your own SKUs — or walk the sample catalog first

Book a call and we load a slice of your real catalog into a demo workspace beforehand, so you see your torque data, your variants and your documents. Prefer to look around alone? Open the Apex Assembly Tools demo catalog.